Those of you that read my blog or my twitter stream are probably well aware of my somewhat addiction, okay, perhaps totally legal obsession, with the Zappos way of doing business. I have always been boggled why more companies do not listen to their customers. Maybe it started for me in kindergarten when my teacher said “treat others like you want to be treated.” I think like most things I might have taken that too literally. So when I have a company that is solely focused on getting new customers and not keeping the ones they have, or even worse, not willing to do what the customer so clearly states they want, to get them in the first place, it becomes clear to me that they do not really want to succeed.
Here is where Zappos comes in. Granted they stole my heart back in 2007, which I will write more about in another post, but it was their can do attitude and their willingness to make the customer experience a positive one that has always set them apart from so many. Fast forward to today, when I was beyond thankful to find the new Delivering Happiness book waiting for me at my doorstep. I can’t wait to dig in and read all it’s goodness, and I promise a post as I make my way through.
In the mean time, I came across this presentation from Zappos CEO, and Delivering Happiness author Tony Heish, and wanted to post here to at least get the creative juices flowing in thinking about what you can do today, right here, right now, to bring your customers and your employees happiness.
